Date of Graduation

Spring 2010

Degree

Master of Arts in Religious Studies

Department

Religious Studies

Committee Chair

Martha Finch

Keywords

manipulation, revival preaching, evangelist, Charles G. Finney, Billy Sunday, Aimee Semple McPherson, Billy Graham

Subject Categories

Religion

Abstract

This study develops a continuum-based model of manipulation and applies it to the act of revival preaching using the examples of four influential Protestant evangelists from American history: Charles Grandison Finney, Aimee Semple McPherson, Billy Sunday, and Billy Graham. The manipulativeness exhibited by these revival preachers includes behavioral tactics combined with a rhetorical style that elicit an emotional response from the audience. The emotional response prompts audience members to make what they and their religious leaders presume is a life altering decision either to convert to a new belief system or to adhere to an already held belief system with renewed fervor.

Copyright

© Nena Leann Kircher

Campus Only

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