Title
Academe and the goose that lays its golden egg
Department(s)
Marketing
Document Type
Article
DOI
https://doi.org/10.1016/0007-6813(90)90006-W
Publication Date
1-1-1990
Recommended Citation
Udell, G.G., 1990. Academe and the goose that lays its golden egg. Business Horizons, 33(2), pp.29-38.
Journal Title
Business Horizons
COinS
