Title
A Cross-National Examination of the Dimensionality of the Consumer Susceptibility to Interpersonal Influence Scale
Department(s)
Marketing
Document Type
Article
Publication Date
2007
Recommended Citation
Hermans, Charles M., Allen D. Schaefer, and Diana Haytko. "A cross-national examination of the dimensionality of the consumer susceptibility to interpersonal influence scale." International Journal of Business Research 7, no. 5 (2007): 186-191.
Journal Title
International Journal of Business Research
COinS
