Title

Improving Student Performance Through Student Mentorships: Practices, Presentations and Policies for Enhanced Learning

Abstract

As any classroom teacher knows, challenges abound in providing students with opportunities to truly develop expertise in various subjects. However, most teachers also know that teaching, doing, arzd learning often occur simultaneously. The proposed program included in this manuscript develops a paradigm which can facilitate the learning experience for their students. This program is one that links the use of standard teaching methods such as group assignments and outside experts and creates the" student mentor." The manuscript describes the student mentor, the advantages of using student mentors from the perspectives of the student, the student-mentor, and the teacher.

Department(s)

Marketing

Document Type

Article

DOI

https://doi.org/10.1080/10528008.1999.11488662

Publication Date

1999

Journal Title

Marketing Education Review

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