A string search marketing application using visual programming
This paper demonstrates the use of programing software that provides the student programmer visual cues to construct the code to a student programming assignment. This method does not disregard or minimize the syntax or required logical constructs. The student can concentrate more on the logic and less on the language itself.
Chin, Jerry M., Mary H. Chin, and Cathryn Van Landuyt. "A string search marketing application using visual programming," The E-Journal of Business Education & Scholarship of Teaching 7, no. 2 (2013): 46.
Computer Information SystemsMarketing