Collectivism as a Predictor of Entrepreneurial Success Factors: A Cross-cultural Comparison of 27 Countries
Abstract
This study examines how collectivism predicts perceptions of entrepreneurial success factors. We are using data from the second stage of the broader international research program “Entrepreneurship Work in Organizations Requiring Leadership Development” (E-WORLD). These data are combined with GLOBE data. GLOBE is one of the most comprehensive comparative studies of national cultures, providing worldwide, multiphase, multi-method cross-cultural research data from 62 cultures that represent all major regions of the world. A linear regression analysis stepwise method with entrepreneurial success factors as the dependent variable and four scales of collectivism as independent variables were performed. The results show that entrepreneurial positive behavior, negative behavior, and opportunity-seeking characteristics of entrepreneurs can be predicted by these four scales of collectivism. Positive behavior is predicted by higher practices and values of in group collectivism and values of institutional collectivism. Perceived negative behavior is predicted by higher numbers on scales of in-group collectivism: practices and values and lower numbers on scales of institutional collectivism: practices and values. Opportunity seeking is not predicted by values, only by practices: by lower evaluations for practices of institutional collectivism and higher practices of in-group collectivism.