Church 2.0: A Study of Church Web Development in Light of Web 2.0

Date of Graduation

Fall 2007

Degree

Master of Arts in English

Department

English

Committee Chair

Kristene Sutliff

Abstract

Religion is ever present in American culture and on the internet, and as the Internet shifts from Web 1.0 to Web 2.0, churches must reexamine how their web sites address the needs and desires of their audiences. In this project, the researcher studies members of LifePoint Church and their use of the church's web site, church web developers' methods and attitudes toward church web development, and the web sites of LifePoint's competitors for the purpose of deciding whether LifePoint should embrace Web 2.0. The researcher applies the results of the three mini0studies to the seven characteristics of Web 2.0: Web as platform, collective intelligence, perpetual beta, specialized databases, lightweight services, device outgrowth, and rick user experiences and concludes that Web 2.0 is indeed worth embracing on LifePoint Online.

Subject Categories

English Language and Literature

Copyright

© Sarah J. Austin

Citation-only

Dissertation/Thesis

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