"The Coca Cola of Self Help: The Branding of John Gray's Men Are From M" by Karen S. Buzzard
 

Title

The Coca Cola of Self Help: The Branding of John Gray's Men Are From Mars, Women Are From Venus

Department(s)

Media, Journalism, and Film

Document Type

Article

DOI

https://doi.org/10.1111/j.0022-3840.2002.3504_89.x

Publication Date

2002

Journal Title

Journal of popular culture

Link to Full Text

Plum Print visual indicator of research metrics
PlumX Metrics
  • Citations
    • Citation Indexes: 4
  • Usage
    • Abstract Views: 32
  • Captures
    • Readers: 7
see details

Share

COinS