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Submissions from 2026

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Using A Self-assessment Project And Instructor Self-disclosure To Support Student Personal Branding, Joshua Coleman, Brian A. Vander Schee, and Rebecca A. VanMeter

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Social media networks in business-to-business selling: A dyadic customer and salesperson model, Rebecca L. Rast, Juliana White, and Shuya Lu

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Drivers of location advantages in the medical device industry: a qualitative study, Gawon Yun and Douglas N. Hales

Submissions from 2025

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Cross-affinity effects of cat and dog products and corporate social responsibility appeals (CSRAs), Wesley Friske, Sunhee Choi, and Mayukh Dass

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Entrepreneurial marketing, technology, and transformative change: editorial and introduction to the special issue, Wesley Friske, Fabian Eggers, and Rouven Seifert

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The underappreciated role of logistics in national systems of entrepreneurship, Wesley Friske, Gawon Yun, and Koray Ozpolat

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Corrigendum to “Service ads in the era of generative AI: Disclosures, trust, and intangibility” [J. Retail. Consumer Serv. 84 (2025) 1–9 104231] (Journal of Retailing and Consumer Services (2025) 84, (S0969698925000104), (10.1016/j.jretconser.2025.104231)), Jamie Grigsby, Meg Michelsen, and César Zamudio

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Service ads in the era of generative AI: Disclosures, trust, and intangibility, Jamie Grigsby, Meg Michelsen, and César Zamudio

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RAISE: A New Method to Develop Experimental Stimuli for Advertising Research with Image Generative Artificial Intelligence, Jamie Grigsby, César Zamudio, and Meg Michelsen

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Improving the waste supply chain, a case of South Korea 2012–2021: stochastic frontier analysis, artificial neural network, and grey-incidence approach, Gawon Yun, Leo Hong, and Douglas N. Hales

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Empowering Student Learning Through Artificial Intelligence: A Bibliometric Analysis, Gawon Yun, Kewman Lee, and Hyunjin Choi

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Replicating the influence of industry characteristics on the extent of logistics outsourcing: a bounded-conceptual-extension study, Gawon Yun, Soomin Park, Donghyup Woo, and Hyewon Lee

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Exploring Food Delivery Riders Need-Based Segments: A Mixed-Method Approach, Gawon Yun, Jiayuan Zhang, and Ruoqing Zhang

Submissions from 2024

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The effects of innovation on product recall likelihood, Wesley Friske, Seth Cockrell, Clay M. Voorhees, and Roger J. Calantone

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The relationship between coopetition strategies and company performance under different levels of competitive intensity, market dynamism, and technological turbulence, Wesley Friske, James M. Crick, and Todd A. Morgan

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The Curvilinear Role of Trust in Marketing Systems: Analysis of a Moderated-Mediation Model with Hierarchical Linear Modeling, Wesley Friske, Kerry T. Manis, and Seth Cockrell

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Customer participation in manufacturing firms’ new service development: the moderating role of CRM technology, Wesley Friske, Todd Morgan, Marko Kohtamäki, and Paul Mills

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Making the grade: An analysis of sustainability reporting standards and Global Reporting Initiative adherence ratings, Wesley Friske, Atanas Nik Nikolov, and Todd Morgan

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Customer participation in new product development and the impact of remote work, Wesley Friske, Michael Obal, and Todd Morgan

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Narrative transportation: A systematic literature review and future research agenda, Jamie Grigsby and Veronica L. Thomas

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Influencing factors of Chinese consumers' purchase intention towards sustainable luxury, Allen Schaefer, Huaxia Yang, Jinlong Cheng, and Shion Kojo

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Understanding military pilots’ fuel-saving intentions for supporting logistics missions, Gawon Yun, Ioan Gaitan, Harry Joo, and Sunil Hwang

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Digital Twinning for Resilient Global Supply chains: Three Case Studies, Gawon Yun, Douglas N. Hales, and Leo Hong

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The Efficacy of India's Electric Vehicle Market: Can FAME Deliver Results?, Gawon Yun, Douglas N. Hales, and Devendra Kale

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Delivery riders' safety and delivery efficiency in on-demand food delivery industry: The moderating role of monitoring algorithms, Gawon Yun, Degan Yu, and Jiayuan Zhang

Submissions from 2023

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Giving over selling: advertising for the social enterprise, Joshua Coleman

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Wounding pride and infusing affect: the ambivalent emotional experience of checkout charity, Joshua Coleman and Michael C. Peasley

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The impact of voluntary sustainability reporting on firm value: Insights from signaling theory, Wesley Friske, Seth Hoelscher, and Atanas Nik Nikolov

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Is ‘Cutting-Edge’ Good? Assessing Product Newness Factors in Technologically Turbulent Environments: This study explores how product newness to the firm, product newness to the customer, and innovation in technologically turbulent environments impact NPD performance., Wesley Friske, Michael Obal, and Todd Morgan

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A Picture’s Worth a Thousand Words: Using Depicted Movement in Picture-Based Ads to Increase Narrative Transportation, Jamie Grigsby, Robert D. Jewell, and César Zamudio

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The novice nose knows: How olfactory knowledge shapes evaluation confidence, Jamie Grigsby, Hua Meng, and César Zamudio

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On the Egalitarian–Utilitarian spectrum in stochastic capacitated resource allocation problems, LinDa Li, Mohammad Firouz, Abdulaziz Ahmed, and Dursun Delen

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Who Says She’s Not a True Fan? Perceptions of Fan Authenticity Among Gen Z Women Sports Fans, Christina S. Simmers, Rebecca L. Rast, and Joshua Coleman

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Risk aversion impacts on need for transparency and traceability pre- and post-pandemic, Christina S. Simmers, Rebecca L. Rast, Allen Schaefer, and David Hammons

Submissions from 2022

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Using Influencers to Build Self–Brand Connections: The Impact of Influencer Presence, Ad Source, and Consumer Age, Jamie Grigsby and Jenifer Skiba

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Not so bad after all: How format influences review writers' post-review evaluations, Jamie Grigsby, César Zamudio, and Robert D. Jewell

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Forward cycle time distributions for returnable transport items, LinDa Li and Barry R. Cobb

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Managing equipment rentals: Unreliable fleet, impatient customers, and finite commitment capacity, LinDa Li, Mohammad Firouz, and Burcu B. Keskin

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On the equity-efficiency trade-off in food-bank network operations, LinDa Li, Feibo Shao, Mohammad Firouz, and Barry Cobb

Submissions from 2021

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Beliefs to Behaviors: How Religiosity Alters Perceptions of CSR Initiatives and Retail Selection, Wesley Friske, Seth Cockrell, and Robert A. King

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Motives for corporate philanthropy and charitable causes supported, Dane K. Peterson, Cathy A. VanLanduyt, and Courtney Pham

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Overall Customer Satisfaction with Banking Services (Mobile, Online, ATM, and Bank Teller): Comparison between the U.S. and China, Christina S. Simmers, Rebecca L. Rast, Allen D. Schaefer, and Diana L. Haytko

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The roles of consumer entitlement, persuasion knowledge, and perceived product knowledge on perceptions of sales pressure, James J. Zboja, Susan Brudvig, Mary Dana Laird, and Ronald A. Clark

Submissions from 2020

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Examining Primacy and Recency Effects in Hypocritical CSR News: An Abstract, Joshua Coleman, Michael Peasley, and Parker Woodroof

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The convergence of not-for-profit services and the social enterprise, Joshua Coleman and Marla Royne Stafford

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The moderating role of donation quantifiers on price fairness judgments, Patrick B. Fennell, Joshua T. Coleman, and Andrew Kuo

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Fake Ads: The Influence of Counterfeit Native Ads on Brands and Consumers, Jamie L. Grigsby

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Have your cake and eat it too: how invoking post-purchase hyperopia mitigates impulse purchase regret, Jamie L. Grigsby, Robert D. Jewell, and Colin Campbell

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Negative Consequences of Storytelling in Native Advertising, Jamie L. Grigsby and Hillary N. Mellema

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Spritz or Showcase? Gender, Uncertainty, and Fragrance Evaluation, Hua Meng, Jamie L. Grigsby, and Cesar Zamudio

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SME response to major exogenous shocks: The bright and dark sides of business model pivoting, Todd Morgan, Sergey Anokhin, Laurel Ofstein, and Wesley Friske

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Processing Contradictory CSR Information: The Influence of Primacy and Recency Effects on the Consumer-Firm Relationship, Michael C. Peasley, Parker J. Woodroof, and Joshua T. Coleman

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The Need for Franchising Curriculum to Deliver Value to Underrepresented Groups: An Abstract, Rebecca L. Rast, Aaron Gleiberman, and Juliana White

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Ethical Purchasing Dissonance: Antecedents and Coping Behaviors, Tim Reilly, Amit Saini, and Jenifer Skiba

Submissions from 2019

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Social Influence on Green Consumerism: Country and Gender Comparisons between China and the United States, Ronald A. Clark, Diana L. Haytko, Charles M. Hermans, and Christina S. Simmers

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Bayesian networks for statistical process control with attribute data, Barry Cobb and Linda Li

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Bayesian network model for quality control with categorical attribute data, Barry R. Cobb and Linda Li

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Pride, Guilt, and Self-Regulation in Cause-Related Marketing Advertisements, Joshua T. Coleman, Marla B. Royne, and Kathrynne R. Pounders

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Entrepreneurship, Excise Taxes, and the “Flight to Quality”, Wesley Friske and Seth Cockrell

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Regulation, New Venture Creation, and Resource-Advantage Theory: An Analysis of the U.S. Brewing Industry, Wesley M. Friske and Miles A. Zachary

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CSR reporting practices: an integrative model and analysis, Wesley Friske, Atanas Nik Nikolov, and Phi Hoang

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A Stochastic Joint Replenishment Problem with Dissimilar Items, Linda Li and Charles P. Schmidt

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Beyond Deception: Potential Unfair Consumer Injury from Various Types of Covert Marketing, Jenifer Skiba, Ross D. Petty, and Les Carlson

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Sales manager cost control engagement: antecedents and performance implications, Jenifer Skiba, Amit Saini, and Scott B. Friend

Submissions from 2018

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The effects of featured advertising and package labeling on sustainability of cause-related marketing (CRM) products, Sunhee Choi, Sangno Lee, and Wesley Friske

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Examining the Dimensionality in Global Attitudes Toward Advertising: A Comparison of Perceptions of Chinese and United States Consumers, Diana L. Haytko, Ronald A. Clark, Charles M. Hermans, and R. Stephen Parker

Submissions from 2017

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Communication Preferences of Business-to-Business Buyers for Receiving Initial Sales Messages: A Comparison of Media Channel Selection Theories, Abram D. Anders, Joshua T. Coleman, and Stephen B. Castleberry

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The Role of Emotions on Frontline Employee Turnover Intentions, Yoon Na Cho, Brian N. Rutherford, Scott B. Friend, G. Alexander Hamwi, and Jung Kun Park

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Optimization Models for the Continuous Review Inventory System, Barry Cobb

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Inference in Hybrid Bayesian Networks with Nonlinear Deterministic Conditionals, Barry R. Cobb and Prakash P. Shenoy

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Regulation, competition, and economic growth: A resource-advantage theory perspective, Wesley Friske and Miles A. Zachary

A push or a nudge: Understanding consumer perceptions of sales pressure, Diana L. Haytko, Ronald A. Clark, and James J. Zboja

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Charitable motivations: the role of prestige and identification, Michael C. Peasley, Joshua T. Coleman, and Marla B. Royne

Submissions from 2016

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Lead time uncertainty and supply chain coordination in lost sales inventory models, Barry Cobb

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Estimating cycle time and return rate distributions for returnable transport items, Barry R. Cobb

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Inventory control for returnable transport items in a closed-loop supply chain, Barry R. Cobb

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Absolute versus relative sales failure, Jeff S. Johnson, Scott B. Friend, Brian N. Rutherford, and Georg A. Hamwi

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Optimizing inventory's contribution to profitability in a regulated utility: The Averch-Johnson effect, Linda LI, David Miller, and Charles P. Schmidt

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Implementing Capabilities-Based Quality Management and Marketing Strategies to Improve Banking Performance, Satish Mehra and Joshua T. Coleman

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Marketing mission: The divergence in missiological thought between pastors and missionary leadership, Charity Reeb, Charles M. Hermans, and Christina S. Simmers

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The effect of managerial cost prioritization on sales force turnover, Jenifer Skiba, Amit Saini, and Scott B. Friend

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An offer you can't refuse: consumer perceptions of sales pressure, James J. Zboja, Ronald A. Clark, and Diana L. Haytko

Submissions from 2015

Investigating the efficacy of mind-body therapies and emotional intelligence on worker stress in an organizational setting: An experimental approach, Melissa Burnett and Charles Pettijohn

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Accurate lead time demand modeling and optimal inventory policies in continuous review systems, Barry R. Cobb, Alan W. Johnson, Rafael Rumi, and Antonio Salmeron

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A 20-Year Examination of the Perceptions of Business School Interns: A Longitudinal Case Study, Sherry J. Cook, Amy Stokes, and R. Stephen Parker

Segmenting Local Financial Service Markets: Balancing an Independent Im Age with the Need for More Business, Ronald L. Coulter, R. Stephen Parker, Christina S. Simmers, and Christopher A. Ellis

Segmenting local financial service markets: Balancing an independent image with the need for more business, Ronald L. Coulter, R. Stephen Parker, Christina S. Simmers, and Christopher A. Ellis

An Empirical Analysis of Attitudes toward Online Auctions: A Cross-Regional Comparison of, Europe, India, and the United States, Charles M. Hermans, Ronald L. Coulter, and Christopher K. Ellis

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Two Dimensions of Service: A Single Carrier Analysis, Ahren N. Johnston

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A Firm-Specific Analysis of Service Quality Costs, Ahren N. Johnston and John Ozment

Measuring retail store service quality: The disparity between the retail service quality scale (RSQS) and comment cards, Christina S. Simmers and Nancy K. Keith

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Consumer perceptions of carbon labeling in print advertising: Hype or effective communication strategy?, Amy Stokes and Anna M. Turri

Submissions from 2014

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Mixture of polynomials probability distributions for grouped sample data, Barry R. Cobb

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Understanding effects of salesperson locus of control, Alex Hamwi, Brian Nicholas Rutherford, James S. Boles, and Ramana K. Madupalli

Ethical Climate and Psychological Contract Violation: Precursors of Salesperson Frontline Deviance, Georg A. Hamwi, Nathaniel Hartmann, and Ramon Avila

Body image and ethnicity: A qualitative exploration, Diana L. Haytko, R. Stephen Parker, Carol M. Motley, and Ivonne M. Torres

A Study of Trends in Wholesaler Inventory Performance: 1981--2012, Ahren N. Johnston

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Trends in retail inventory performance: 1982--2012, Ahren N. Johnston

Teaching a Blended Supply Chain Management Course to Marketing Majors, Ahren N. Johnston and John L. Kent

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Twenty Years of Country-of-Origin Food Labeling Research: A Review of the Literature and Implications for Food Marketing Systems, Christopher L. Newman, Anna M. Turri, Elizabeth Howlett, and Amy Stokes